Ecovative
Tags
Branding
Campaign
Digital
Website
Ecovative has unlocked the power of mycelium to grow better, more sustainable materials. Its mycelium foundry designs fully formed structures that perform like plastic, styrofoam, leather, or meat—without the environmental tradeoffs. Ecovative came to Libre to evolve their brand book.
Branding & Design
The Challenge
Libre had the unique opportunity to enhance an existing brand book for Ecovative who was overall satisfied with the logo and word mark, but needed finesse. We reworked the word mark and logo, providing smoother shapes and added more depth to the color palette. Finally, we created a variety of patterns to bring exciting layouts to the table.
Brand Development
Patterns