Libre Design

Our proven system
crafting businesses
for more than 15 years


01

The Brief

We listen, we gather information. We seek to understand your wants, needs and expectations. We get to know the problem so that we can start to seek after the solution.

02

Research

We scour the web, we read, we listen, we get to know the market, the competitors, the trends. We gather all the pertinent information and data so that our work is informed by objective facts.

03

Ideation & Design

After the hard work of research we begin the process of visual problem solving; to translate what we’ve learned into original visual/graphic ideas. We sketch, we conceptualize and your brand/campaign/website/ publication, etc starts to take form.

04

Feedback

After the initial designs are created we put it together in a cohesive presentation explaining the what, why and how and then allow you time to sit with it, think about it and give us feedback explaining what is working and what needs to be pushed further.

05

Revision Period

Once we receive your feedback we make the proper revisions to the artwork and design so that they properly reflect the direction. (normally we allow for two additional revisions to the initial presentation.

06

Final Delivery

After the revisions period we bundle up all the final files, create the proper assets; usage guidelines, typography, images and hand them off to you and your team to be released into the world.

01

The Brief

Web research for inspiration, functionality, and features we would like to implement or incorporate. This research will be presented and worked on collaboratively to narrow the direction and overall aesthetic.

02

Design Concepts

2 Homepage concepts provided via live links. With commenting capabilities. Design will go through two complete rounds of feedback and revisions.

03

UX/UI

User Experience/Interface (UX/UI): Once the design direction is established a basic wireframe & site map (no design) laying out the UX/UI will be built to show every aspect of the navigation and site architecture. The step is significant in building the end experience on the website.

04

Content

Copy editing and revisions *new copywriting is an additional fee
Photography editing and retouching where needed.
*This does not include 3D renderings or illustrations. New photography is an additional fee.

05

Design Application

Chosen design will be applied to all pages in the wireframe with real content.

06

Development

Site development will begin once final approval of homepage, then agile development workflow will follow once designs are approved. QA and testing will happen before launch.

01

Audit

Whether its an in-house audit or an agency audit, our team of skilled digital marketers will take a look at what is working and what needs to be improved.

02

Analytics

The core to every online business is its analytics. If this is setup properly we take a deep dive to analyze KPIs (Key Performance indicators). If this isn’t setup, one of our first tasks are making sure that our client partners have a deep understanding of their website health.

03

Strategy

Based on what the audit & analytics uncovers - our strategy team will provide a comprehensive strategy on what your business needs to focus on to be more successful online.

04

Implementation

Once agreeing on a go-forward strategy with our client partners, we then set forth, executing the plan. The first 3 months of any engagement are testing and analyzing performance data and adjusting the strategy accordingly.